Funds raised

Slerp, the UK’s leading ecommerce partner for premium restaurants and hospitality brands, has closed Seed and Series A rounds in quick succession, raising a total of $10m this year


Slerp is a platform that enables its partners to sell direct to customers via the website and social channels. Brands who use the platform include Jose Pizzaro, The Savoy, Galvin Restaurants, Ottolenghi, JKS Restaurants and Gaucho.

The rounds have been led by Eight Roads Ventures, Jigsaw VC and supported by TrueSight Ventures, Aldea Ventures, as well as high-profile Angels including Rumi Verjee, founder of Dominos UK & The Rumi Foundation. The investment will be used to further build out the platform and expand the team, across all functions, gearing up for international expansion in Europe. Slerp has seen 500+ percent growth this year compared to the same period last year.

“Slerp provides a very different service to marketplaces in this sector. We are powering the next evolution of online ordering by becoming a digital business partner to brands, enabling them to have a direct relationship with their customers and significantly more control of their online channel. Because our roots are as food brand owners and establishment operators, we have purposefully listened to our peers to create a platform solution that provides significantly more control compared to marketplaces, and contributes to both the top and bottom line for businesses. It’s a very exciting time for the sector as it trends towards being more omnichannel and digitally enabled,” says founder, JP Then.
www.slerp.com