Being a BCorp, continuous improvement has always been part of The Collective’s DNA, which is why the business has redeveloped its gourmet yog pots to create a thicker creamy base, comprising a unique blend of oats and coconut. Importantly, the product improvement also came about after listening to its consumers and understanding what they most wanted from the range. This is also the reason why The Collective has invested in becoming carbon neutral on its dairy-free range (2025 goal for the total brand).
Packed full of live cultures and free from soy and nuts, the pots are suitable for people with dairy-free dietary requirements such as allergies and those following a flexitarian diet, offering a healthy alternative to dairy without compromising on taste.
Excited to announce the relaunch, Tor Hunt Taylor, Marketing Director of The Collective UK, also revealed that this is just the first of several exciting developments for The Collective over the course of 2022 as it intends to well and truly shake up the dairy industry over the coming months.