Delta Expands Shake Shack Partnership for First-Class Flyers
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Delta Air Lines is taking in-flight dining to new heights with an expanded partnership with Shake Shack, bringing the brand’s signature cheeseburgers to select first-class cabins. The collaboration initially launched in December 2024 on flights departing from Boston and has now expanded as of March 4, 2025, to include routes over 900 miles from major hubs such as Atlanta, Los Angeles, New York-LaGuardia, and Seattle.
Enhancing the first-class experience
Delta’s first-class passengers can now enjoy a Shake Shack Cheeseburger meal, complete with a 100% Angus beef patty, customizable toppings, a side of chips, a Caesar salad, and a rich dark chocolate brownie. The meal is available exclusively through Delta’s pre-selection program, ensuring that passengers receive a fresh and satisfying dining experience at 35,000 feet.
The move is part of a broader industry trend where airlines are partnering with renowned restaurant brands to provide elevated in-flight meals. Delta’s Managing Director of Onboard Service highlighted that customer response has been overwhelmingly positive, with over 10,000 Shake Shack meals served since the partnership’s inception.
Customer reception and feedback
Since the introduction of Shake Shack meals, first-class passengers have responded with enthusiasm, praising the quality and taste of the offering. Social media has been abuzz with travelers sharing their excitement, with many highlighting the unexpected delight of enjoying a gourmet burger mid-flight.
Delta and Shake Shack executives have both expressed satisfaction with the rollout. Shake Shack’s President of Global Licensing added, “Bringing our signature cheeseburgers to Delta flights has been a thrilling venture, and the overwhelmingly positive feedback reinforces our belief that great food belongs everywhere—including in the skies.”
As passengers increasingly seek higher standards of comfort and cuisine while traveling, airlines must innovate to meet these expectations. Collaborations with well-known brands not only elevate the dining experience but also serve as a competitive advantage, reinforcing customer loyalty and satisfaction. With initial positive reception, there is potential for the program to extend to additional flight routes or even different meal options beyond cheeseburgers.
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